Email Marketing ROI Calculator
Calculate your email marketing return on investment, compare against industry benchmarks, and identify opportunities to optimize your campaigns.
Enter Your Campaign Metrics
Why Email ROI Matters
Budget Justification
Proving the ROI of your email programs helps secure budget and resources. With clear metrics, leadership can see the direct impact on revenue.
Performance Optimization
Understanding which metrics drive ROI helps you focus optimization efforts. Small improvements in open or click rates can significantly impact revenue.
Channel Comparison
Email ROI provides a baseline to compare against other marketing channels. This data informs cross-channel budget allocation decisions.
Strategic Planning
Historical ROI data helps forecast future performance and set realistic targets. This enables better campaign planning and goal setting.
Optimize Your Email Marketing Strategy
Get personalized recommendations to improve your email ROI based on your specific metrics and industry benchmarks.